BSM Program 2026 Fall
Info Session

Online Info Session: 8/14 10:00  (Fri.)

Video: WATCH
PPT: DOWNLOAD


Agenda

Time

Agenda

10:00-10:02

Opening remarks

10:02-10:05

Professor Leon introduces himself

10:05-10:40

Go over Course syllabus, company visit, field trip introduction etc.

10:40-11:00

Q&A


 
Important Dates & Syllabus

Syllabus (Tentative)

In-Person Lectures: 11/7 (Sat.), 11/8 (Sun.) & 11/14 (Sat.) 9:00-13:00 - Room 402

11/7 (Sat.) 9:00-13:00

Strategy Foundations and the Thailand/ASEAN Competitive Context

11/8 (Sun.) 9:00-13:00

Understanding Internal Advantage and Business Models Formation for Strategic Competitivness

11/14 (Sat.) 9:00-13:00

Ecosystems, ESG, and Consulting Report Workshop


Study Trip in Thailand: 1/11-14, 2027 (Mon.-Thu.)
★★Those who run into VISA problems and thus cannot enter Thailand cannot ask for a withdrawal or refund on their credit fee. This will also be seen as an act of missing the class and will receive an X or F for the grade.★★

 

The 4-day field study in Thailand serves as a living laboratory for this course. Students will engage in academic exchange at Chulalongkorn Business School (CBS), high-level corporate dialogues and plant tours at Delta Electronics Thailand and Quanta Computer Thailand (among others), and cultural immersion activities to gather primary evidence for their final consulting reports. The detailed itinerary will be updated and finalized closer to the trip, subject to company availability and scheduling updates.